Alana | Long Winter Parka with Lined Hood
The coat you’ll reach for every cold morning
There’s a particular kind of British winter day that we all know too well. The sky is grey, the wind has a bite to it, and the rain can’t quite decide whether it’s coming or going. You still have places to be. A walk with the dog, the drive to work, a coffee with a friend you haven’t seen in weeks. On days like that, you don’t want to think about what to wear. You want to reach for one coat and know you’ll be warm, covered and comfortable until you’re home again.
That’s exactly why we love Alana. It’s a long parka with a soft lined hood, a waist you can shape to suit you, and enough room underneath for your favourite chunky knit. Practical where it matters, but with a feminine shape that means you never feel like you’ve sacrificed style for warmth.
Why you’ll love Alane
A hood that’s there when you need it
The generous lined hood frames your face with a soft trim and keeps the wind away from your ears and neck. When the weather settles, it simply rests on your shoulders, adding a cosy finishing touch to the collar.
A waist you can shape your way
An inner drawstring lets you decide how Alane looks on you. Cinch it in for a softer, more defined silhouette, or leave it loose when you’re wearing a thick jumper underneath. One coat that adapts to your day, not the other way round.
Length that really keeps you covered
Alane falls well below the hips, with a slightly longer back. That extra length makes all the difference when you’re sitting on a cold bench, stepping out of the car or standing at the bus stop. No more chilly draughts sneaking in at the back.
Pockets for cold hands
Two large front pockets give you room for your phone, keys and gloves, and a warm place to tuck your hands on frosty walks.
Thoughtful little details
A front zip with an outer fastening helps keep the wind out, and the adjustable cuffs let you close the gap at your wrists on the coldest days.
Fit and feel
Alane has a regular fit with room to layer. If you mostly wear it over jumpers and cardigans, choose your usual size. If you prefer a neater look over thinner tops, you might like one size down. Available in sizes S to 5XL, so there’s a size for every shape.
Six colours for every kind of wardrobe
Taupe: a warm, soft neutral with an ivory trimmed hood that goes with everything.
Black: timeless and easy, the one you’ll never have to think about.
Navy: a little softer than black, lovely with denim and camel.
Olive Green: earthy and relaxed, perfect for country walks.
Deep Red: rich and warm, a cheerful splash of colour on grey days.
Rose: soft and feminine, for brightening up the darkest months.
How to wear it
Weekend walk: over a chunky cable knit with jeans and walking boots, hood up when the wind picks up.
Into town: with tailored trousers, ankle boots and a soft wool scarf, waist lightly cinched.
Everyday errands: simply thrown over whatever you’re already wearing, ready for whatever the day brings.
Good to know
Every order comes with free tracked delivery by Royal Mail, so you can follow your parcel all the way to your door. And if Alane isn’t quite right, you can return or exchange it within 30 days.
Frequently asked questions
Can I wear a thick jumper underneath?
Yes. Alane is cut with room for layers, and the adjustable waist means it still looks shaped and flattering over a chunky knit.
